All Advertising articles
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Opinion‘He is risen!’ – so what? Why your church’s Easter advertising may need a rethink
In a post-Christian society, common church phrases such as ‘He is risen!’ are unlikely to mean much. Rev Peter Crumpler suggests an alternative way churches can communicate Easter truth this week
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OpinionShould Christians spend $20m advertising Jesus during Superbowl? Absolutely!
The $20 million ‘He Gets Us’ Superbowl ad is the largest advertising spend by a religious group in history. It’s an alabaster jar-like sacrifice, says Gareth Russell, and completely necessary if we want to reach a generation of people who have never been to church
